The Game of Life – Modern Families

Recreation of the classic game to promote the medical brand Nebacetin.

ILLUSTRATIONS:  Samuel Werczler & H. Folster

DESIGN: Samuel Werczler & Henrique Folster

AGENCY: SANTA CLARA

CLIENT: NEBACETIN

GRAPHIC DESIGN

GAME board

TRIDENT CARNAVAL

2013 Campaign- Visual identity for the Trident Carnaval campaign. The art was used in the main blocos (street bands) in São Paulo and Rio de Janeiro (Bangalafumenga and Sargento Pimenta).

2012 Campaign- Visual identity for the Trident Carnaval campaign with the band Chiclete com Banana as partners.

ILLUSTRATIONS:  Samuel Werczler

ART DIRECTION: Victor Morais & Paulo Sica

AGENCY: NEW STYLE

CLIENT: Kraft Foods Brasil

Horse Show Nestlé

Creation of 4 real size decorative horses for 3 Nestlé sponsor brands of the final stage of the Athina Onassis Horse Show: Nestlé Gold, Aquarel e Nespresso.

ILLUSTRATION:  Samuel Werczler

3D:  Luís Amaro

AGENCY: Momentum World Wide

CLIENT: Nestlé

Ford Fiesta – POSTAL CARDS

This is the Global Friends Campaign were owners of the New Fiesta from around the world sent postal cards for the Brazilian public telling their experience with the first global car from Ford.

ILLUSTRATIONS:  Samuel Werczler

CRIATION: Tiago Lucci

AGENCY: Wunderman Brasil

CLIENT: Ford

FANPAGE E SITE DO PROJETO ( + DE 1.3 MILHOES DE FÃS)

MICROSOFT ZUNE

Concepts for the american campaign of Microsoft Zune and T-shirt designs of the campaign.

DESIGN:  Samuel Werczler

CRIATION: LOBO

CLIENT: Microsoft USA

Chicabon Kibon – 65 YEARS

The 65 years promo campaign had as core idea the old ice-cream cars that would be made in real size to promote the campaign on a street parede with 65 different designs. The self liquidated miniature of those ice-cream car would be also fabricated for the campaign to promote sales.

DESIGN & ILUSTRATION:  Samuel Werczler

3D:  Luís Amaro

AGENCY: Momentum World Wide

CLIENT: Unilever - Kibon

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